Kick Off the School Year at First Bell Fest at RiverTown Crossings!

A new school year is just around the corner, and RiverTown Crossings is here to help you kick off the season! Join us for First Bell Fest, a free family event featuring hands-on activities, live entertainment, giveaways, and opportunities to give back before the first day of school.

First Bell Fest


Saturday, August 15th 1:00 PM – 3:30 PM | Center Court

Celebrate the start of a brand-new school year at First Bell Fest, RiverTown Crossings’ back-to-school family event! Join us for an afternoon of hands-on activities, live entertainment, giveaways, and fun for all ages.

HERE’S WHAT TO EXPECT AT FIRST BELL FEST

DONATE & GET YOUR FIRST BELL HALL PASS

Kick off your First Bell Fest experience by donating new school supply item(s) to Heart of West Michigan United Way’s “Stuff the Bus” program. Guests who donate will receive an official First Bell Hall Pass and can join the event-wide challenge.

MAKE YOUR STOPS & COLLECT YOUR STAMPS

Use your Hall Pass to visit eight participating stops and collect stamps along the way. Complete at least four stops to submit your raffle entry for a chance to win!
The first 150 guests to turn in a Hall Pass with at least four completed stops will also receive an exclusive First Bell Fest bag, while supplies last.

GO FOR PERFECT ATTENDANCE

Complete all eight Hall Pass stops to earn a bonus raffle entry and an additional chance to win!

GET LOCKED IN FOR THE LIVE GAME SHOW


Our Live Game Show Is Sold Out! Missed your chance to sign up? Fill out this form to join our list and be among the first to hear about future events!

Please note: Children under the age of 12 must be accompanied by a registered adult during the live game show. Because seating is limited, both the child and accompanying adult will each occupy a seat, so please register accordingly.
Please note that by taking part in this event, you grant the event organizers full rights to use the images resulting from photography/video filming. If you do not wish to be photographed, please let the staff and the photographer know.
Registration is only required for the live game show. No registration is needed to attend First Bell Fest, enjoy the other activities, or complete the Hall Pass challenge.

MORE FUN TO EXPLORE

Make your own slime, enjoy face painting and balloon art, capture memories at themed photo opportunities, and discover even more surprises throughout First Bell Fest.

Whether you’re gearing up for the school year or simply looking for a fun family outing, there’s something for everyone.

Admission is free, and all ages are welcome.

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